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In 1864, William James Carlton began selling promoting house in non secular magazines. James Walter Thompson joined this agency in 1868. Thompson quickly grew to become their finest salesman, buying the corporate in 1877 and renaming it the James Walter Thompson Company , which today is the oldest American promoting company. Realizing that he may sell more room if the corporate offered the service of developing content for advertisers, Thompson employed writers and artists to kind the primary aplikacje na facebook identified Creative Department in an advertising company. He's credited as the "father of recent magazine promoting" within the US.  three  Sorts of promoting companies  edit